Skill set Outline

Information current as of
12/09/2026 6:36 PM AWST

Whilst all efforts are made to provide accurate and timely information from the relevant source/documentation, please be aware that the information supplied may not be the most current version. The accuracy of the detail has not been confirmed by the Department and therefore should not be relied upon without first confirming the contents.

Small Business Marketing Skill Set

Small Business Marketing Skill Set

Skill set
National Code
BSBSS00022
State Code
AB905
TGA Status
Replaced
DTWD Status
Replaced
National Endorsed, State Implementation and Classification
AQF Level
Field of Education
Skillset Type
National
Original TGA Release Date
10/03/2009
Current Release Date
10/03/2009
Current Release Number
1.00
Approved Date
Nominal Hours
200
Duration
1 Semester
Releases
Release Version Release Date TGA Status DTWD Status
1.00 10/03/2009 Current Approved
Description
Not applicable.
Pathway Information
Pathway BSBSMB301A Investigate micro business opportunities provides credit towards the BSB30307 Certificate III in Micro Business Operations.BSBMKG414B Undertake marketing activities and BSBSMB403A Market the small business provide credit towards the BSB40407 Certificate IV in Small Business Management.BSBMKG401B Profile the market and BSBMKG402B Analyse consumer behavior for specific markets provide credit towards the BSB41307 Certificate IV in Marketing.
Licensing / Regulatory Information
Not applicable.
Target Group
Target Group This skill set is for small business practitioners who are conducting marketing activities. It may relate to people who operate a small business on a day-to-day basis either as an owner-operator or as an employed operator/manager.
Suggested words for statement of attainment
Suggested form of words for Statement of Attainment | These units of competency meet the industry requirements for conducting marketing activities for a small business.
General notes
Schedule
State Code National Code Title Hours Type
D0856 BSBMKG402B Analyse consumer behaviour for specific markets 50 Unit of competency
D1005 BSBSMB301A Investigate micro business opportunities 30 Unit of competency
D1014 BSBSMB403A Market the small business 40 Unit of competency
D0855 BSBMKG401B Profile the market 40 Unit of competency
D4870 BSBMKG414B Undertake marketing activities 40 Unit of competency
Replaced By
State Code National Code Title Type
AC896 BSBSS00054 Small Business Marketing Skill Set Skill set